Parle ji on the path of Bajaj a big decision was taken on advertisements the name of the company started trending

Parle ji on the path of Bajaj a big decision was taken on advertisements the name of the company started trending

Posted by Heero news

Monday, October 12, 2020

DAILYNEWS

 

 Parle ji on the path of Bajaj, a big decision was taken on advertisements, the name of the company started trending

The Mumbai Police has claimed to have busted a gang that molested the 'Television Rating Point' (TRP). After this, the leading advertisers and media agencies say that they are closely watching it. 

In such a situation, the company making Parle's products has decided that it will not advertise Parleji Biscuits on TV. 

A  company official gave information about this.

Senior company official Krishnarao Buddha said that the company would not advertise on news channels broadcasting poison dissolving content in the society. 

He said, "We are exploring possibilities in which other advertisers come together and exercise restraint at their expense of advertising on news channels so that all news channels have a clear indication that they will have to change their content (content).

He said that channels promoting aggression and social harm are not the ones the company wants to spend money on because it is not its target consumer. P

are praising the company's decision on social media. One user said, "This is good for the country.

The other user wrote, 'Excellent initiative.'

The third user said, 'Very good. Respect. More and more companies should follow this path.

Social media images

The fourth user said, "This may just be the beginning, hope more companies follow it and we will see a positive change

Prior to Parleji, industrialist and managing director of Bajaj Auto, Rajiv Bajaj had said that his company has blacklisted three news channels.

 Rajiv Bajaj said, A strong brand is the foundation on which you build a strong business.

 At the end of the day, a business also aims to make some contribution to society. Our brand is never associated with anything that we think is the source of poison in society.

What is TRP

The TRP shows which TV programs were watched the most. 

This also shows the choice of audience and popularity of a channel.